Saturday, 22 January 2011

BEAUJANGLES ADS

I used to think that when Mr Beaujangles opened in the Wellgate in the late 70's, they vacated their shop in the Overgate. 
However, as the above ads prove, both stores were on the go at the same time. Not only that, but they had introduced a 3rd shop in Commercial Street by this time too.
Mr Beaujangles had a good run in the 70's, being the fashionable young stud in town, but by 1980 he got himself a lass and they became an item - "Beaujangles" - they done away with the word "Mr" in the title as a consequence of adding a female clothing range to their stores.
Wonder if it's Beau Derek in the ad?!
The 2 ads are dated 1980 & 81.
Going back to the 70's though when Mr B was still unattached, the shop also advertised on screen, and below is one such ad - featuring a caged go-go dancer!


13 comments:

  1. they had a great range of cheesecloth shirts and unaffordable(by me)denim and suede patchwork uberflares [£28 in '74], always went to look at the clothes and almost never noticed the gyrating gogo dancers in their cages, I bought blue hipster crimpelene flares with lilac french stitching down the outside leg and two inch turnups in 1975. man was I sexy or wot ;P

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  2. Crimplene was a marvelous fabric. Sadly neglected these days.

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  3. I remember the thin coloured belts the soul/disco boys used to wear in the mid/late 70's. They were worn with one belt end dangling down the front of the trousers rather than tucked into the waistband loops. Very common in the Sands with the Bowling shirt crowd!

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  4. Crimplene = static , thanks for the reminder :)

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  5. I started at Dundee Uni in 76 and they apparently Mr Beaujangles had go-go dancers on a Saturday mornings. Never saw them as no respectable student was out of bed that early but I always wonder if I missed anything ...

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  6. i was fond of one of the dancers, rosie t. fants

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  7. I used to really like my bri-nylon shirts. Drip dry and non-ironing.

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  8. I remember the GoGo dancer in the cage. My dad took me in one day to have a look! I couldn't have been any more than about 6 so it must have been for his benefit rather than mine!!

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  9. Aaaaaaah Crimplene, sparkle in the sun through the day, static electricity sparks at night, tghey just dont make manmade fibres like they used to..... that comforting "cling"

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  10. the crepe soled brothel creepers helped boost my sparking power no end.

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  11. I worked there in the early '70's. Funny seeing the advert again.

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  12. Not sure who the dancer is in the video. As a semi-professional dancer at the time I was asked to appear at the opening day of the shop. I remember dancing all day almost from opening to closing. Stuart Hendry was there too and even mentioned me on Radio Luxemburg. I declined doing it again as I had other dance commitments at the time.

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  13. I was assistant manager in the Kirkcaldy Branch and the manager in DENIM 2000, another part of Douglas Royce T/A Mr BOJANGLES. Great days!

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