I didn't go to the Market Hall area of Wellgate very often and certainly don't recall this fashion shop called Pride.
The ad is dated 1984 and their slogan was "Clothes That Stand Out Proud" - which may very well have been the case but I'm going to have to get one of you out there to give the lowdown on this place on my behalf - I know nothing about it.
If you do remember it - feel free to pass on the details in the comments.
